Award winning, premium pink gin that stays pink when mixed.

Small batch distilled in Macedon Ranges with organic botanicals.
Dry, juniper forward, floral & sugar free.
Australia's only 100% female owned spirits company.

Introducing BABY’s Cocktail Lab 🧪

We’re so excited to announce BABY’s first ever pop-up shop.

For 3 days only, come along to shop exclusive take home test tube cocktails for grand final long weekend. Along with custom gift packs, limited edition merch and of course plenty of gin and free tastings.




We can’t wait to see you there! 👩🏼‍🔬

Hi! I'm Ellen, Founder of BABY Pink Gin.

As a 24 year old craft gin lover with a background in marketing, I became so frustrated at the lack of premium quality spirits marketed to women. So I set out to create my own. Two years later, BABY was born!

Little did I know that we would be Australia's first and only 100% female owned spirits company.

3 years on and I'm so proud of the product I was able to bring to life; a premium pink gin that stays pink when mixed, with a traditional gin palette, that doesn't assume women just want cheap sugary drinks!

Now, I write for Forbes Australia and run my own podcast 'Spill the G&T' where I interview other female founders.

We also host and curate a bi-annual market in Melbourne called Female Founders Festival.

Want your BABY now? Find a stockist near you

  • Spill The G&T Podcast

    Check out BABY's Podcast, Spill The G&T on Spotify and Apple Podcasts. We interview other Australian Femae Founded businesses and spill the tea on their real business journeys.

  • Female Founders Festival

    BABY Pink Gin is proud to present Female Founders Festival, a series of pop-up markets celebrating female founded businesses.

  • BABY Recipes

    Spritz, G&Ts, Cosmos, Martinis - Find your perfect BABY Pink Gin Recipe.

@babypinkgin on all platforms.